This job post was edited by AI for improved readability.

Our B2B2C FinTech client is looking for a Digital Ads Specialist to support their team through the end of 2025, 40 hours/week, fully remote!

The ideal Digital Ads Specialist should have:

• Minimum 4+ years experience in digital ad operations at a publisher, an ad tech company, ad agency or ad network
• Expert with Google Tag Manager
• Working knowledge of DCM, Sizmek, or other ad servers strongly preferred
• Basic knowledge of HTML, CSS, JavaScript, SQL/database design preferred

Responsibilities

• Manage Google Tag Manager (GTM) environments, processes, and architecture including:
• Implement best in class integrity and accuracy of their tagging environment using Google Tag Manager
• Develop custom analytics JavaScript to create events and triggers in Google Tag Manager
• Lead GTM projects from inception through completion including partnering with technical and non-technical stakeholders to build requirements, set up and implement, and quality control; projects include, but not limited to:
• Migration of third party tag container to first party tag container
• Implementing a master pixel approach for all partner tags
• Work with engineering team to implement tag monitoring solutions
• Drive effort to automate QA of martech tools when product launches changes to onboarding or conversion events
• Establish Google Tag Manager naming convention for tags
• Regular communication with developers, product owners and business stakeholders to enable iterative improvements to optimizations, tracking and reporting
• Troubleshoot and QA issues with product engineers and solutions architects
• Maintain up-to-date technical specifications and any additional documentation to ensure accurate and comprehensive analytics tagging and reporting
• Primary point of contact to manage all technical issues and inquiries between and amongst key internal and external partners (media agencies, vendors, publishers)
• Act as agency liaison with external partners regarding campaign tags, data tracking (pre, mid, post), placement scheduling, implementation, troubleshooting, and reporting

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data.

Benefits

• Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan.
• Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws.
• A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.